Virtusa – Bolder for the Better

About Virtusa Life Spaces: Virtusa Life Spaces is a green-habitat development firm. In a short time, they have made a name for themselves in world-class residential townships and commercial complexes at affordable rates for their customers. During this period, they gave a new dimension to the South Indian housing development. Their mission is to design, …

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GLITTERING SINCE 1949 – A 70 YEAR AFFAIR.

THE BACKGROUND: P Satyanarayan & Sons are one of Hyderabad’s most trusted Jewellers for generations. Established in 1949, P. Satyanarayan Sons have gained a reputation for providing high-quality gold Jewellery. Recently, they turned 70, and this called for a campaign that would celebrate its existence and the loyalty and trust of their customers. The Challenge: …

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CREATING SEEDS OF VALUE.

THE BACKGROUND: PHI seeds a world leader in seeds owns Xylem Seeds as its subsidiary. Xylem Seeds was focussed on Hybrid Cotton seeds. PHI seeds wanted Xylem Seeds to have its own unique identity and stand out from amongst the large number of seed companies in India. The Brief: Create a unique identity for Xylem …

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SPARKLING LIKE SAPPHIRE

THE BACKGROUND: Sapphire Tower is a luxurious tower boasting G+23 floors. A part of the Cybercity Rainbow Vistas @ Rock Garden gated community, Sapphire Tower is as premium as it can get and comes with enviable ready amenities. THE CHALLENGE: Cybercity already enjoys a high degree of popularity and one of the most trusted realty …

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The Hidden Treasure of Bangalore

THE BACKGROUND: Adarsh, Hennur Road Project was a challenging brief to crack, but infinitely worthwhile. Adarsh wanted to introduce three different projects, Adarsh Pinecourt, Adarsh Tranqville and Adarsh Wisteria within one campaign. While Pinecourt was an apartment project, Tranqville and Wisteria were villas. THE PROBLEM: Different TG, different properties for one campaign with just one …

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The Pride of Pune

The Background: In 1999, 125 farmers of a village called Magarpatta in western India, with no experience in construction, decided to set up one of the most modern township on the periphery of Pune city. The concept was to change the way people live, work and play in urban surroundings. It was to be a …

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Winning with Grace and Ease

The Challenge: Design communication to attract new customers, who possess the will to buy as well as the purchasing power to be able to do so. The Objective: Attract the right customers who will understand and appreciate the value of the offerings, as provided by S & S Green Projects. The Solution: Position Green Grace …

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