The Background:

At Tempest, our commitment to making a difference goes beyond business. That’s why we proudly chose to sponsor a team in the JITO Hyderabad Ladies Premier League—empowering women, breaking barriers, and supporting a future of inclusivity and excellence in sports.

Execution:

Naming the Team: To kick things off, we launched a contest to name the team, encouraging cricket enthusiasts to contribute their ideas. After reviewing countless entries, a standout name emerged- Tempest Supercats. Following this we created a fierce logo and introduced the war cry Bachke Rehna capturing the team’s relentless energy and unstoppable spirit.

Player intros, Press releases, and Videos: From the captivating player intros to press releases and high-energy behind-the-scenes videos, we rolled out the content strategically and built anticipation, keeping the excitement alive right up to match day

Website Launch: To mark the launch of Tempest Supercats’ interactive website, we invited two Ranji Trophy players, Mr.Vijay Mohan Raj and Mr. Hari Mohan. The combination of digital presence and inspiring guests created a buzz, setting the tone for Tempest Supercats’ journey with style and substance.

The Anthem: We wrote, produced, and shot an electrifying anthem with the players. The dynamic visuals and impactful lyrics struck a chord with viewers gaining significant traction across all social media platforms.

Result:

Our creative initiatives brought widespread attention to the Tempest Supercats and Tempest Advertising turning them into a prominent name in the league. We even won the Best Social Media Promotions Award which highlighted our role in boosting not just our company’s but JLPL Hyderabad’s visibility and reputation.