Advertising is secret service \u2013 they say. Never explain what made a campaign a hit. Never divulge figures \u2013 not even to the client. Never teach others for free what cost you to learn. Well \u2013 let\u2019s break it to you \u2013 that\u2019s just not the case any longer. <\/p>\n
Since the advent of open forums on social media, even the daddies of the game have grown comfortable with sharing the secret ingredients of their superhit soups. <\/p>\n
We are breaking the ice here in Hyderabad – starting this little voice room. Here we will henceforth wash choice pieces of our colourful laundry. <\/p>\n
Back stories of hit campaigns, expert secrets of logo designing, inside opinions on market trends, and details of digital strategy \u2013 every advertising trade secret brought to you \u2013 free and fair. We will bring you exclusive share-all talk directly from designers, writers, strategists, brand-gurus, corporates and businessmen. <\/p>\n
Let\u2019s just say It\u2019s about making people\u2019s lives better. <\/strong><\/p>\n The Tempestian believes in raising a storm – in blowing minds and misconceptions away. That\u2019s what we are about to do here \u2013 in this new blog of ours. The most ridiculous misconception in advertising is \u201cideas must be secret\u201d. We believe the opposite \u2013 we believe \u201cideas should be shared.\u201d <\/p>\n Advertising is secret service \u2013 they say. Never explain what made a campaign a hit. Never divulge figures \u2013 not even to the client. Never teach others for free what…<\/p>\n","protected":false},"author":1,"featured_media":88,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\nLet\u2019s begin.:<\/h5>\n","protected":false},"excerpt":{"rendered":"